China Grey Market and Daigou Research

THINK CHINA has its own daigou shopper network, enabling us to organise in-depth individual interviews with daigou shoppers quickly. In that way, we identify their actual needs, stock issues, new trends, and demand from their customers. We can also do quantitative online surveys to discover daigou shoppers’ behaviour patterns, including information channel, purchase channel, product preference, etc.

THINK CHINA can design and customise research methodology to offer in-depth and comprehensive Chinese global shopper studies in the APAC region. We combine data analytics of the CBEC platform and daigou shoppers’ social conversation through our own data crawling tool to identify the general market size driven by Chinese global shoppers. Together with focus groups of international shoppers (both daigou shoppers living in local communities and high-spending Chinese tourists), we can dig deeper to find the real insights that drive their shopping behaviour.