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Australia daigou market change under the Covid-19 pandemic

As the coronavirus outbreak continues, lots of industries and businesses are experiencing difficulties. The CBEC market between Australia and China also sees some fundamental behaviour changes due to the disruptions brought by the pandemic.
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Apr 02, 2020
Chinese KOL Marketing Strategy
Influencer marketing is a pivotal element in brand communications in Chinese market as social media platforms are playing a dominant role in the life of Chinese consumers.
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We endeavour to provide assistance to our clients who wish to develop and deepen the digital relationship between their brand and Chinese consumers. We deliver value and measurable results through quality marketing content and strategic thinking. Our capabilities extend from developing marketing strategy and creating Chinese social media content, campaign creative, and programming, as well as often undertaking KOL recommendations and management, media planning and analytics reporting. This 360-degree approach allows brands to simplify their campaign process, move fast and improve execution capabilities. With our team‘s strong digital capability and passion, we provide professionally integrated digital strategies to win the digital battlefield in the Chinese Digital landscape.
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Think Insights
Insights are not observations. Insights answers “WHY?”, identifies the motivation behind behaviours. Our research and planning team strive to deliver the real insights about Chinese consumers, industry trends and market dynamics through data to help clients achieve success in the Chinese market.
Jun 03, 2021
A growing Chinese community in ASEAN region
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Aug 05, 2021
Decoding ANZ Daigou market
Jun 04, 2021
Will Chinese tourists continue to boost the tourism growth in ASEAN countries in the post Covid era?
Jun 04, 2021
Snapshots of online market size of ASEAN countries
Jun 04, 2021
Insights of Chinese tourists in Singapore and Malaysia
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Marketing to Chinese audience doesn’t just limited to China. We work with brands across all APAC regions where Chinese consumers are an important driving force of prosperity. Our business and team covers four big markets in APAC: ANZ market, ASEAN markets, the Great Bay Area and mainland China.
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Think China provides a wide spectrum of marketing and brand management services across disciplines including Strategy, Digital, Advertising, Media, Social, Design, Branding, CRM, Data Analytics, E-Commerce and Mobile solutions. We serve Multi-National Companies and leading Chinese enterprises, covering the skincare, cosmetics, supplement, food, beverage, pharmaceutical, and corporate service industries, as well as government agencies and departments. Our ever-growing diverse portfolio of clients allows us to draw experience from a range of industries and markets, to deliver our clients' proven data-driven strategies that achieve value and measurable results. Our clients come from a broad range of industries from leading pharmaceutical companies to prestigious beauty brands and healthcare experts in APAC regions. Most of them are iconic global brands and influential regional brands who want to connect with Chinese audiences.